Matka messut 2018

Uusikaupunki part of the joint section for the Finnish archipelago at Matka 2019

Matka Nordic Travel Fair 2019, the largest travel fair in Northern Europe, takes place at Messukeskus in Helsinki on January 17–20. Uusikaupunki will be attending the fair as a part of the joint section for the Finnish archipelago, sharing a stand with Kustavi and Taivassalo. The vast section in hall 6 also includes Turku, Naantali, Kaarina, Pargas, Kimitoön island, Salo, Hanko, Raseborg, Rauma, Pori, and the Åland islands.

Music, events, and the taste of the archipelago

The Finnish archipelago has its own events within the section three times a day during all public days. On Sunday, the events focus on the Crusell Music Festival. A small taste of the upcoming festival is served by clarinettists Jussi Uuksulainen and Heikki Louko. The performances are held at 12.30 pm, 1.30 pm, and 2.30 pm.
A taste of the archipelago is also served in the form of food; the Taste of Archipelago platter will be served twice daily from Friday to Sunday. In the Archipelago Boutique you can try some local products and buy delicious locally produced food products to take home with you.

On Saturday and Sunday, we will be joined by talented felt artist Sanni Kallonen, who has become famous for her celebrity felt dolls. Some of Sanni’s dolls will be on display, and she will give a demonstration of her felting skills.

Myllymuori will also be entertaining younger audiences at our section on Saturday. Myllymuori’s adventure trips in July will be dwelling into the Case of the disappearing shoes. Myllymuori, alias Kerttu Aaltonen, is joined by Timo Turunen with his tricks and juggling. Timo will also be appearing as the seagull mascot character.

For the whole duration of the fair, you can take part in a contest in our stand. By connecting the right towns with the right destinations, you can win a seaside dining and accommodation package for two. There are three different packages, one each for Uusikaupunki, Kustavi, and Taivassalo.


Experience the archipelago with all your senses

A novelty in our section this year is the so-called sensory area, where you can experience the archipelago with all your senses. In addition to some tasty treats, you can also hear, see and feel the archipelago. In the sensory area, you can also sit down in the enormous “giant’s chair” made by a carpenter in Uusikaupunki. The chair, crafted by Esko Kangas, is on loan from shoe shop Alina. Last summer the chair was on display for example during the Demokatu project.

Choose Uusikaupunki 2019 brochure

Visit our joint stand to pick up brochures on the various travel services available in each town. The brand new Choose Uusikaupunki 2019 brochure will be available at the fair. The brochure gives an overview on the various events and sights of the town for the upcoming year. During the fair, Uusikaupunki will show itself to be a destination full of things to see and do throughout the year. Whether you are looking for enjoyable city culture, shopping opportunities, a wide range of activities, or beautiful nature and the peace of the archipelago, not to worry – you can find all of this in Uusikaupunki. And best of all, all attractions and services are located within a short distance from each other. The brochure contains information on a wide range of attractions, interesting events, different kinds of archipelago cruises, sports activities, shopping opportunities, accommodation options, restaurants and cafés, as well as a list of other important services.

On Thursday, January 17, the fair is open only for professionals in tourism. The fair will be open for the public on Friday, January 18, from 9 am to 7 pm as well as on Saturday and Sunday, January 19–20, from 10 am to 6 pm.

Join us to learn more about the interesting attractions of Uusikaupunki and the Finnish archipelago in stands 6 n 2-8!


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